Kristin Woodward

About

Kristin Woodward is a creative director and writer based in Atlanta. She knew she wanted to be a writer when she won a fifth-grade poetry contest. Her passion grew from there, leading her to pursue a career in advertising. Once an owner of a boutique digital marketing agency, Kristin has a deep understanding of the trials and triumphs small business owners face daily. The content she writes reflects that experience. Kristin loves traveling the world with her husband and teenage daughter as much as she loves a trip to the dog park with her pups, Lily and Carter.

Background

Kristin has worked as a copywriter and creative director for agencies including The Martin Agency, AKQA, Razorfish and 160over90. Her industry experience spans finance, travel, personal care, non-profit and more, working with clients like Arthritis Foundation, AT&T, Burt’s Bees, Capital One, DirecTV, Southwest Airlines and Wounded Warrior Project. She also headed up content marketing efforts at marketing agency, Yalo, and was the MediaWorks editor at WORKMAGAZINE, a regional magazine focusing on career, life and leisure activities in Richmond, Va.

Education

Kristin holds a master’s degree in Advertising Copywriting from VCU Brandcenter and a bachelor’s degree in English Literature from Rollins College.

About the SmartBiz Editorial Process

Our writers and editors work hard to provide the most accurate and up-to-date blog posts. Our editorial process reflects our vision and standards and applies to all content. Learn more about how we write, edit, and fact check our posts:

Editorial Process ›

Posts By Kristin Woodward

Small Business Loans

May 24, 2023

Interest Rates Increased Again. What Does it Mean for Your Business?

As part of their attempt to combat inflation, the Federal Reserve (Fed) recently announced a 0.25% rate hike, bringing the prime rate to 8.25%. This rate may be at or nearing... Read More >>

Small Business Loans

May 18, 2023

How to Finance Your Small Business in a High-Rate Environment

We’ve all watched interest rates gradually rise over the last several quarters. For small businesses seeking affordable financing solutions, this may seem daunting. But... Read More >>

Business Finances

May 16, 2023

Why Does Your Business Need a DUNS Number?

If you're a small business owner, you may have heard of a DUNS Number and wondered if your company needs one. In short, the answer is typically yes. A DUNS Number is a unique... Read More >>

Small Business Loans

May 11, 2023

How Interest Rates Influence SBA Loans

With interest rates creeping to record-high levels from the second half of 2022 through the beginning of 2023, the cost of borrowing money has risen exponentially for most... Read More >>

Business Marketing

May 3, 2023

5 Tips for Maximizing Your Small Business Marketing Budget

Marketing your small business is one of the most effective ways to get the word out and attract, convert, and retain your customers. But as a small business, your budget is... Read More >>

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